Resume.

Graphic Designer

Pottery Barn /  San Francisco, CA / September 2024 - Current

• Work cross-functionally to produce high-impact, customer-facing assets across both print and digital channels.
  Lead design of seasonal catalog.

• Support designers and art directors by troubleshooting production challenges under tight timelines and managing
  multiple deadlines simultaneously.

• Build scalable design systems and templates to streamline production and ensure consistency across high-volume campaigns.

• Shape visual direction through image curation and layout across paid, email, and web, ensuring cohesive storytelling across touch points including display and native ads, email designs, and webpages.

Production Designer

RH, Restoration Hardware / Corte Madera, CA / September 2023 - February 2024

• Worked as a creative intermediary among the photography team, retouchers, graphic design team, product development team, illustrators, creative directors, art directors, and project managers.

• Managed and maintained the working files for the print catalog and ensured such files were updated and correct in all their digital and physical iterations.

• Developed and maintained organized and detail-oriented file management systems of InDesign documents and digital files.

• Updated the digital and physical magazine materials in real time.

Marketing/Graphic Designer

Levin Johnston / Los Altos, CA / November 2022 - Present

• Responsible for overseeing social media platforms' content strategies, including analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.

• Coordinate contractors and internal team members to meet print and digital marketing goals via press releases, marketing brochures, and email blasts.

• Provide design support for high profile clients in million-dollar corporate deals under tight deadlines.

• Grew engagement by 50% and reached 76% more accounts within the first month of role.

• Conduct research to source market drivers and desirability for effective outreach.

• Ensure consistency with company branding standards while maintaining the website, social channels, and print material.

Marketing Coordinator/Associate Designer

Hello Seer / San Mateo, CA / March 2022 - July 2022

• Created Figma designs to implement new UI/UX features based on client feedback.

• Collaborated closely with our global development team to execute new features.

• Created and customized compelling content for product demos to luxury retailers including Chanel, Farfetch, and Dior.

• Increased organic traffic, engagement, and conversion via content marketing strategy across websites, social media & through partnerships.

• Analyzed brand and market research data to enhance design efforts and increase client retention rate.

• Performed design & functional QA testing on both mobile and web platforms to provide the best experience to the end user.

• Utilized Jira and Google sheets to optimize admin management and task resolution.

• Designed Keynote and Google decks to maximize client success.

Social Media Marketing Intern

Dweebs Global / Virtual / March 2021 - January 2022

• Created, implemented, and optimized social media strategy on media team to deliver relevant content across all social media channels including instagram campaigns.

• Designed logo and brand elements for upcoming magazine launch.

• Filmed and edited informative instagram reels on topics such as fast fashion.

• Coordinated with team on content ideation and execution for successful organic growth.

Marketing Assistant

Lehigh University / Bethlehem, PA / October 2018 - June 2021

• Assisted marketing team with admissions and brand marketing, working independently and collaboratively with a focus on social media.

• Tasks included content creation, and engaging with users while utilizing my skills in photography, graphic design, and communication.

• Focused on informing prospective students about the diversity, financial aid, and events offered at the university through Facebook Live events, Instagram stories, and tweets.